Web Analytics, What’s That?
May 31st, 2007 by Lars
Jason Burby likes the following explanations of what web analytics is:
Jim Sterne: “Web analytics is one of the ways you measure how well your website is working. Like the speedometer on your car. That usually works on my wife’s friends, just before their eyes glaze over.”
Lars Johansson (me!): “I’m the 007 of cyberspace. I’m on a mission to make life easier for the good guys (called converters) and turn the bad guys (called non-converters or abandoners) into good guys (converters).”
How would you explain web analytics to a kid, or anybody who’s not used to it?
Posted in Web Analytics |
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