Web Analytics Investigation

April 30th, 2007 by Lars Johansson

Robbin Steif found out which web analytics tools presidential candidates in the U.S. are using so I decided to have a look at which tools some other governmental functions are using.

FBI, the Federal Bureau of Investigation, uses Google Analytics and WebTrends.
No page tag was found on the websites of CIA, U.S. Department of Defence and U.S. Department of Homeland Security.
The White House uses WebTrends.

And here is what Robbin found:

Mitt Romney: SiteCatalyst
Rudy Guiliani: Google Analytics
Hillary Clinton: Google Analytics
Barack Obama: Google Analytics
John Edwards: Google Analytics
Dennis Kucinich: none
Joe Biden: none
John McCain: none
Tom Tancredo: none

I have also looked at which web analytics tools Swedish parties are using.

Note: We only looked for client-side data collection. It is possible that they’re using logfile analysis.

Other Posts (Automated Suggestions)

No related posts

Share the love: