Web Analytics in Scotland, Germany and Sweden

July 26th, 2007 by Lars Johansson

“WAA activity in Scotland started over 18 months ago, with a keen group of just three. There was very little awareness of analytics in the market and only one vendor, so we really did have an education challenge on our hands.”

Web analytics in Scotland

“It all began at the 2006 Emetrics Summit in Munich. Around 60 Web Analytics professionals, consultants and practitioners met for the first conference in Germany completely dedicated to Web Analytics.”

Web analytics in Germany

“Web Analytics Wednesday (WAW) in Sweden started with five guys getting together in an Irish pub with four days’ notice in May 2006. Less than one year later, nearly 200 people have expressed an interest in the six WAWs that have been held so far.”

Web analytics in Sweden

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