Omniture Summit in Copenhagen

Two hundred people gathered in Copenhagen to take part in the Omniture Summit and listen to fourteen speakers yesterday. There was so much interest that some people didn’t get a seat. There were participants from twelve nations. According to Omniture some 2,000 people will participate in their conferences in 2007. Half of them will participate in Europe.





There was also a partner showcase where Maxamine, Mercado, Responsys, silverPOP, avantime, CountQuest, Creuna, ExactTarget, Milk and Vignette were informing about their offers.





There were case studies from Coloplast, HP, TDC and Aftonbladet.

Omniture announced that InstantSurvey (from ClientStep) will be integrated with SiteCatalyst some time in the third quarter of this year. Apparently some reporting functionality will also be integrated some time later this year.

I interviewed Neil Morgan for Resoner.nu, a summary will be posted in English later.