Microsoft Gatineau Presentation and Screen Shots
September 17th, 2007 by Lars
Some interesting slides and screen shots can now be viewed thanks to Eric T. Peterson and Ian Thomas.
It seems like Microsoft is doing some interesting things relating to attribution, targeting, segmentation and data visualization. I am particularly interested in finding out more about their approach to decreasing CPA marketing costs.
René has also posted this video of Ian’s presentation:
The first invitations to the Gatineau beta will most likely be sent out this week.
Posted in Web Analytics |
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