History of WAW in Sweden

December 30th, 2007 by Lars Johansson

History of Web Analytics Wednesdays in Stockholm, Sweden.

WAW VIII, Evening
Hosts & sponsors: IndexTools, WebTrends, Omniture and Satama.
Presentation: Eric T. Peterson of Web Analytics Demystified, Inc.
Panel: Eric T. Peterson, Dennis Mortensen, Ian Tickle, Jonas Damsgaard Nielsen & Steve Jackson.
Attendees: 85 people (we also had a waiting list since all seats were taken)
Venue: Scandic Sergel Plaza Hotel, Stockholm.
Slides & report

WAW VII, Afternoon
Hosts & sponsors: Admeta, Spotfire, e-dynamics, WAA Sweden & WAA Germany.
Presentations: Fredrik Strauss of Admeta and Justin Cutroni of EpikOne.
Signed up: 88 people (total for all three events)
Venues: Shamrock in Stockholm, Chalmers Innovation Center in Gothenburg and Centra on the web.
Slides
Report

WAW VI, Evening
Hosts & sponsors: Omniture, WebTrends & IndexTools
Presentations: Jannike Tillå (Aftonbladet), Massimo Pascotto (Scandinavian Airlines), Fredrik Arnarp (P.I.M) and Lars Johansson (WAA)
Vendor panel: Magnus Hultman (Omniture), Ian Tickle (WebTrends), Dennis R. Mortensen (IndexTools), Fulton Yancy (WebSideStory) & Per Klaar (Google Analytics)
Signed up: 98 people (unfortunately some didn’t get a seat since the conference room had a seating limit)
Venue: World Trade Center
Slides: Jannike Tillå, Aftonbladet & Massimo Pascotto, Scandinavian Airlines
Report: Dennis R. Mortensen

WAW V, Morning
Hosts & sponsors: WebSideStory & Folksam
Presentations: Rickard Hedenius, Folksam & Fulton Yancy, WebSideStory.
Signed up: 55 people
Venue: Folksam’s office
Slides: Rickard Hedenius, Folksam & Fulton Yancy, WebSideStory
Report: Eric T. Peterson’s Yahoo! Group

WAW IV, Evening
Hosts & sponsors: WebTrends, Instadia & Omniture
Presentations: Hand Nordlöv (KIA), Mikael Karlsson (Ecentric), Mattias Berglundh (WebTrends), Magnus Hultman (Instadia) & Neil Morgan (Omniture).
Signed up: 86 people
Venue: Radisson SAS Royal Viking Hotel
Slides: Mattias Berglundh, WebTrends, Magnus Hultman, Instadia & Neil Morgan, Omniture
Report: Eric T. Peterson’s Yahoo! Group

WAW III, Evening
Host & sponsor: Webupdate
Presentation: Per Hedén, Pricerunner
Signed up: 64 people
Venue: Webupdate’s office
Slides: not available
Report: Resoner (Swedish) Relevansanalys (Swedish)

WAW II, Evening
Host & sponsor: Alenio
Presentation: Erik Wallin, Adaptlogic
Signed up: 37 people
Venue: Alenio’s office
Slides: Adaptiva system (Swedish)
Report: Forum

WAW I, Evening
Host: Lars Johansson
Sponsor: none
Presentation: none
Signed up: 8 people (with five days notice)
Venue: Wirströms Pub
Report: Nikkes Index (Swedish)
Web Analytics Wednesdays in Sweden are organized in cooperation with Web Analytics Association.

Web Analytics Wednesday, Stockholm, Sweden, January 24, 2007