Do Agencies Use Web Analytics?
I decided to take a look at the websites of Swedish advertising, web design and brand agencies to find out whether they use web analytics. I contacted them when I couldn’t find any page tags to see if they are possibly analyzing log files. Most failed to provide an answer though.
I also decided to mention if they use any tools for identification of prospects.
www.king.se - no code found
www.fb.se - no code found
www.faltman-malmen.se - no code found
www.trackster.se - no code found
www.sweetwilliams.se - no code found
www.takete.se - Google Analytics
www.familybusiness.se - no code found
fabriken.akestamholst.se - ProspectFinder, StatCounter, Google Analytics
www.lowebrindfors.se - Google Analytics
www.hilanders.se - no code found
www.mccann.se - no code found
www.perfectfools.se - StatCounter
www.oakwood.se - no code found
www.allguna.se - ExtremeTracking
www.daytona.se - Google Analytics
www.stockholminteractive.se - ProspectXtractor. Google Analytics
www.triggerfish.se - ProspectFinder
www.farfar.se - Google Analytics
www.pool.se - Google Analytics
www.webbkraft.se - Google Analytics, ProspectXtractor, ProspectFinder
www.deasign.se - Reinvigorate, Google Analytics
www.transmitreceive.se - Google Analytics
www.doberman.se - Google Analytics, ProspectFinder
www.way2it.se - Opentracker
www.kokokaka.com - no code found but they say they use web analytics for clients
www.daddy.se - Google Analytics
www.spinn.se - no code found
www.momentumww.se - Google Analytics
www.roidm.se - no code found
www.nxtsthlm.com - WebTracker
www.ogilvy.se - no code found
www.essen.se - ProspectFinder
Posted in Europe, Web Analytics |
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May 4th, 2007 at 11:34 pm
Hi Lars,
quite interesting…
Did you check by hand or used a tool to see which WA solution they are using?
I created “WASP”, the Web Analytics Solution Profiler, a Firefox extension that not only detects which tools is tagged on a page, but also tels you all kind of nice info (such as tag values and cookies). I will release a new version soon, so comments and sugestions are welcome!
Check it out at http://blog.immeria.net/search/label/WASP