August 12th, 2008 by Lars
I started working on the program for IMC Vancouver in January. Hundreds of e-mails and conversations later, I’m happy to announce that 99% of the content is ready as of last week.
Topics that will be covered include web analytics, search engine marketing, search engine optimization, e-mail marketing, social media, on-site behavioral targeting, multivariate testing, and much more.
UPDATED: Read the press release about Internet Marketing Conference in Vancouver
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June 8th, 2008 by Lars
Lennart Svanberg and yours truly took Internet Marketing Conference (IMC) to New York City this week. We had a lot of fun and really enjoyed all the excellent presentations.

IMC New York is the smallest, and most experimental, of our IMC events. The focus for IMC New York 2008 (and IMC New York 2007, for that matter) was on everything relating to mobile marketing. Since mobile Internet is still in its infancy, this is still a fairly small niche conference.

IMC was part of Internet Week New York.
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Posted in Analytics, Getting smarter, Inspiration, Test and Target, Web Analytics | 2 Comments »