About

WebAnalysts.Info was founded by Lars Johansson. Several other writers have contributed.

Lars Johansson brought Web Analytics Association to Sweden, and became its first Swedish and Nordic coordinator. He then grew Web Analytics Wednesday from a small pub event to a large gathering when he introduced it in Stockholm. Lars has worked in web analytics and testing for companies like Mark Red/Dropit, Satama Interactive/Trainers’ House and Vattenfall. He has written on the subject of continuous online improvement for several publications, including Internetworld (IDG) and Dagens Media. Lars has also been involved in making the program for Internet Marketing Conference in New York, Vancouver, and Stockholm. He’s currently the European Evangelist for International Internet Marketing Association (IIMA).

I am a GAAC (Google Analytics Authorized Consultant) and WOAC (Google Website Optimizer Authorized Consultant) through the company I work for.

More about Lars:

Took, and passed, the Google Analytics Individual Qualification Certification in 2009. (proof)
Took, and passed, the Omniture Certified Professional: Support™ test in 2008.
Took, and passed, the Qualified Google Advertising Professional test in 2007.
Speaker at events like eMetrics, E-handelstrender (E-Commerce Trends), Webbstrategidagarna (Web Strategy Days) and Web Analytics Wednesday.

The opinions expressed on this website and blog are those of the individual authors.

Lars also operates a blog in Swedish. It can be found at www.webbanalys.nu (crappy Google Translate version if you want an idea). Webbanalys is the Swedish word for web analytics.

He also tweets, runs a group on LinkedIn, and runs a group and page on Facebook.

Want to know more? Contact Lars on LinkedIn or use this contact form.

WebAnalysts.Info does not accept advertisements.

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Podcast jingle by Göran Wiklund.

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