Four Podcasts About A/B and Multivariate Testing

February 18th, 2010 by Lars Johansson

I made four podcasts about testing back in 2007. Names of tools have changed, but the idea and principle behind testing is still relevant.

If you would like to give my podcasts a listen, try:

Podcast with Bonnie Thomas, Marketing Director of Memetrics
Download podcast (MP3)
 

Interview with Matt Roche, CEO of Offermatica
Download podcast (MP3)
 

Wine or Gasoline? A Podcast with Mario Fantoni of TaguchiNow
Download podcast (MP3)
 

Podcast with Mark Wachen, CEO of Optimost
Download podcast (MP3)
 

I am currently planning a new round table podcast about testing featuring thought leaders.



Two podcasts about web analytics as well:

Web Analytics in Europe
Download podcast (MP3)
 

Interview with John Marshall, CEO of ClickTracks
Download podcast (MP3)
 



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