Can We Use Web Analytics? Yes We Can!

January 24th, 2009 by Lars Johansson


Barack Obama and his people must have come to the conclusion that web analytics is not a hot potato. They used Google Analytics on his campaign site and the White House (whitehouse.gov) is using WebTrends’ hosted solution.

Some people have now cried wolf over the use of client-side/JavaScript data collection.

You can also follow the discussion that is going on.

This poses two questions:

1) Exactly why is log file analysis better (if you think it is)?
2) Exactly how can the White House use the data collected in a harmful way?

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Omniture’s Latency Woes

January 22nd, 2009 by Lars Johansson


A lot has been written about Omniture’s latency issues these last few days.


Even Forbes wrote about it
, and Omniture has responded.

Some users claim to have experienced delays in up to a week. Are you one of them?

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