Happy Holidays Everyone

December 25th, 2007 by Lars


Remember to think of the less fortunate during these days of excess.




If there were only 100 people in the world, 97 would not have an Internet connection, and many would have much more serious problems than that!

Think you’re poor? See for yourself.

Follow Avinash’s lead and do some good for others. It doesn’t have to be a big gesture, all help counts!

Posted in Getting smarter, Web Analytics | No Comments »




No More Weird Stuff on Tradera

December 20th, 2007 by Lars


Swedish magazine Internetworld reports that Tradera, an auction website owned by eBay, has discontinued its cooperation with a search engine marketing affiliate.

Google Sweden has literally been spammed by Tradera for a long time. I wonder why they’re acting now.

The following are the results of some random tests I did in November. All are words that could damage the brand.

I won’t miss those ads. The practice of bidding on tons of irrelevant (and cheap) words just to get traffic goes against the entire idea of relevance that Google claims to be about. But, money talks. I guess that’s why Google doesn’t act.

This behavior isn’t limited to Sweden. You can sell your kids and soul on eBay.

Posted in Getting smarter, Web Analytics | No Comments »




The Market for Web Analytics Is Hot

December 6th, 2007 by Lars


Eric T. Peterson and Richard Maven are painting the picture of a hot market for web analytics. I can confirm that it is also true for the Nordic region. I often get calls from companies looking for talented web analysts, and they aren’t easy to find. I know at least one company that has been searching for more than four months now.

Posted in Web Analytics | 5 Comments »





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